BetterEarth

Ring Tips

1. FORGET 3 MONTHS OF SLOGGING & SAVING

The old adage that men should budget three month’s salary for the perfect ring is simply the result of clever marketing. It’s a myth and there are no rules. Men should make a decision not just based on budget but as awareness is growing, ethics are becoming a more important consideration.

2. DON’T SKIMP ON THE CUT

There are Four C’s in diamond shopping: cut, colour, clarity and carat.  A diamond’s cut is the most critical because it determines a diamond’s scintillation (sparkle).  If you have a really sparkly and brilliant ring it’ll appear bigger than a larger, lower cut quality diamond.  The best available is the hearts and arrows cut for the traditional round brilliant diamonds. Every IQ Diamond round brilliant is hand cut to hearts and arrows specification.

3. CHECK THE RETURNS POLICY

So, the worst has happened and your girlfriend hates the ring – what if it’s too late to return it? That’s the case at many high-end jewellers, which either have 24-hour policies or none at all.  The good news is many have loosened up a little on returns and offer 30-day policies. We offer a full 30-day no quibble money back guarantee and in addition, a lifetime guarantee on every ethical, man- made IQ Diamond.

4. THE PRACTICALITY OF THE RING

The desirability of the shape and size of the ring will often be proportionate to her outdoor interests.  A girl who is always on the go will be more likely to prefer a compact, less obtrusive style of ring than a girl who is always dressed her best! The higher the positioning of the gemstone on the ring, the easier it is to get caught on clothes, hair etc. and the greater likelihood that it will get knocked and damaged. Look for a lower gemstone setting for an active girl, and a higher setting for the girl who may put a lot of effort into preparing her outfits.

5. CONSIDER HER PERSONALITY

This is all about what will suit her personality. Sum up her tastes from the clothes she wears, existing jewellery and even the way she would decorate her home! These will all provide vital clues to accurately assess her preferences! You’re in the best position to know whether she likes the plain styles or the vintage look. Is she traditional, classic, tiffany inspired style wearer or and contemporary or way out there? KinetIQue offer a very broad range of styles including a bespoke service if you can’t find anything that suits.

6. CHECK SETTING DURABILITY – 18K OR PLATINUM?

The durability of the band is important, as constant rubbing and knocking from daily activities will eventually wear down the band. Office work is a killer, with paper acting as a mild abrasive on gold bands. If you can stretch your budget, platinum is the preferred choice for engagement and wedding jewellery as it is more durable than gold.
While both are great choices, if you’re worried about scratches and wear and tear, platinum may be the better choice. But keep in mind, it is also 60 percent heavier than gold.

7. ETHICS WATCH

Is she an impassioned supporter of fair trade and human rights? Be sure you look for recycled gold or Fair-Trade gold that is certified.  Consider ethical man made diamonds that are free from humanitarian or ecological conflict as part of your choosing process. Unfortunately the locations of some of the planet’s key diamond mines happen to coincide with the locations of some of the world’s bitterest conflicts, and those in control of the gems don’t always invest their profits ethically. Even the most carefully sourced diamonds without humanitarian concerns are still associated with major environmental issues, which are often deliberately hidden and played down.

8. DO YOUR HOMEWORK ON THE DIAMOND OPTIONS AVAILABLE!

To help you through the minefield (pardon the pun!) of this topic, the words, ‘diamond alternative’ is the sort of umbrella name, which seems to have a very broad meaning.  There are many to choose from; man-made diamonds, diamond hybrid, lab diamonds, diamond simulants, grown diamonds, cultured diamonds, mineral crystals… The list goes on and it gets more and more confusing!!

However…there are only two real options on the market, so don’t get caught up in the marketing fog.  These are diamond simulants, and lab-grown diamonds.

DIAMOND SIMULANTS

1. THE IQ DIAMOND is a HYBRID DIAMOND®

The IQ Diamond is the Hybrid Diamond is currently exclusive to KinetIQue Jewellery. It is in a completely different league to any other diamond simulants on the market.  The first point is the core is 30% tougher than diamond.  It is also similar in density to diamond and allows a CVD diamond layer to be grown directly to it.  This new surface of diamond, contains greater than 99.9% purity of diamond and gives a positive diamond test.  The IQ Diamond is the only diamond alternative in the world to do so.  This is why it is in a different league to any other.

2. VARIOUS NAMES

Others are marketed as possessing a ‘diamond layer’ (check the percentage of diamond which indicates purity) and are often dressed up using vague wording which at first can seem like a genuine product.
Some descriptions include, an infused diamond layerextremely pure diamond layer and diamond hybrid to describe their product.
These rather ambiguous descriptions are commonly used and can be deliberately misleading.

3. MOISSANITE

Moissanite is a trade name given to silicon carbide. It often has fluorescence, an undesirable haze, which gives it a green or yellow tone. And also it possesses more fire or dispersion (the flashes) than diamond, at almost 2.5 times greater and has a higher refractive index or brilliance (the sparkle) producing a more synthetic effect.This excess fire or brilliance is sometimes considered cheap and fake looking.

4. CUBIC ZIRCONIA

Cubic zirconia has been the most popular diamond simulant for years. Before the advent of superior and more durable man made diamond coatings and cultured diamonds, cubic zirconia was the most common consumer choice for a more affordable diamond alternative jewellery. However, standard CZ has a fake look to it that can easily be spotted, even at a distance and will cloud and scratch in a short time.

LAB-GROWN DIAMONDS

HPHT DIAMOND or CVD DIAMOND

Referring to the high-pressure high-temperature and chemical vapour deposition crystal formation methods, respectively.  Lab-grown diamonds (also known as cultured diamond or cultivated diamonds) are grown from a seed crystal and is pure carbon, crystallised in isotropic 3D form. Lab-grown diamond alternative terms including synthetic and laboratory-created, would more clearly communicate the nature of these stones. Usually a good indicator is the much higher price because of the expensive technology and time involved in their production.

9. FIGURE OUT HER RING SIZE

An important factor if you’re not choosing together. We will send you a free ring sizer that will arrive very discretely for those who need to do a little guesswork!

10. AND FINALLY…

If you’re choosing the ring together, let your girlfriend have the final say!


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